Salesforce announces $50 million fund, calling it part of ‘AI first’ strategy


Leaning on developers to fuel the company’s future, Salesforce is rolling out a new $50 million venture fund, a Bay Area-based startup incubator to open later this year, and trumpeted recent acquisitions as key to an “artificial intelligence first” future.

“There’s something bigger happening: We are becoming an ‘AI-first’ company,” said Alex Dayan, chief product officer at Salesforce.

CEO Mark Benioff, co-founder Parker Harrisand other top Salesforce brass announced the plans at the company’s first entirely developer-focused event, called TrailheadDX, in San Francisco.

Salesforce’s developer community is ““Probably the fastest-growing developer community in the world right now,” said Benioff, citing 2.8 million developers building apps on the company’s platform.

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